Philippine Anti-Smoking Groups Urge DTI Action Over Alleged Vape Law Violations by ZYN and IQOS
Philippine anti-smoking groups urge the DTI to act against ZYN and IQOS for violating the Vape Regulation Act of 2022.Summary
On April 27, 2026, several Philippine anti-smoking and health advocacy groups urged the Department of Trade and Industry (DTI) to take action against tobacco companies accused of violating the Vape Regulation Act of 2022. The Child Rights Network emphasized that the DTI has exclusive jurisdiction over vape products and called for immediate regulatory action to protect public health and children's rights. The groups filed three complaints against nicotine pouch brand ZYN and heated tobacco product company IQOS Philippines. Health Justice Philippines documented promotional activities by ZYN and IQOS during the Sinulog Festival in Cebu City, arguing that such cultural events are prohibited venues for tobacco promotion. Parents Against Vape filed a separate complaint regarding IQOS Philippines' collaboration with local artist Isabel Santos, citing laws that ban celebrity endorsements of vape products. Action on Smoking and Health Philippines reported that ZYN pouches were found to be unregistered with the DTI despite being available in the market. The Philippine Smoke-Free Movement warned that the tobacco industry will continue to violate the law if left unchecked.
(Source：2Firsts)
