2FIRSTS | Russia considers digital tagging for e-cigarette products to strengthen industry regulation
2Firsts
Russia is exploring digital tagging for e-cigarettes to combat counterfeiting, track market trends, and protect public health.Summary
Russia is considering implementing digital identification for e-cigarette products as a means to strengthen industry regulation. Anna Popova, head of the Russian Consumer Rights Protection and Public Health Supervision Authority, believes this is the “most effective” regulatory tool. The initiative aims to improve market oversight, track product distribution, and prevent counterfeit products from entering the market. Regulators hope to gain clearer insights into market size and product flow with the implementation of digital marking. While proposals are being discussed, a specific timeline for implementation has not been announced.
(Source：2Firsts)
