2FIRSTS | Study Says Europe’s Illicit Disposable Vape Market to Reach EUR 6.6 Billion in 2026
A study forecasts Europe’s illicit disposable vape market will reach EUR 6.6 billion in 2026, driven by regulatory gaps and youth appeal.Summary
A new study by the Fraunhofer Institute, commissioned by SKR, reveals a rapidly growing illicit market for disposable e-cigarettes in Europe. The study projects this market will be worth EUR 6.6 billion in 2026 and EUR 10.8 billion by 2030, undermining EU regulations and fueling youth vaping. A significant portion of these products operate outside the EU Tobacco Products Directive, with common violations including exceeding e-liquid capacity and nicotine concentration limits, and lacking proper health warnings. The study highlights the role of gaps between member states and complex global supply chains, particularly from China, in enabling this illegal trade. Concerns are raised about public health, tax revenue losses, and the potential for organized crime involvement, as disposable vapes become increasingly popular among young consumers due to their affordability, flavors, and colorful packaging.
(Source：2Firsts)
