2FIRSTS | Texas college data show rapid shifts in top vaping brands, with Geek Bar/Vape surging by 2025
A study of Texas college students reveals a significant shift in vaping brand preference, with Geek Bar/Vape rapidly gaining popularity while other brands decline.Summary
A recent study published in Drug and Alcohol Dependence analyzed vaping trends among 6,049 Texas college students between 2023 and 2025. The research found a dramatic shift in brand preference, with Geek Bar/Vape experiencing a surge in popularity, rising from 0.7% in 2023 to 62.1% in 2025 as the most frequently used brand. Conversely, brands like Esco Bar, Elf Bar, JUUL, and Puff Bar saw a decline in usage during the same period. The authors suggest these shifts may be linked to FDA enforcement actions against unauthorized vaping products and emphasize the need for continued monitoring of rapidly growing brands like Geek Bar/Vape, which currently lacks FDA authorization. The study highlights the volatility of the young adult vaping market and the impact of regulatory actions on brand dominance.
(Source：2Firsts)
